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Why Your Coaching Practice Is Not Growing

So, you've graduated Dave Ramsey's FCMT... Awesome and congratulations!

It truly is an amazing program and has meant so much to me over my years of being a financial coach.

It's a fantastic program for teaching the philosophy, strategy, tactics and "nuts and bolts" of financial coaching...

Now, if you're anything like I was when I graduated, you might be saying to yourself, "wow, that was AMAZING but, what do I do next?"

Well, the answer to that question depends on a few follow up questions:

  1. What kind of coach do you want to be?
  2. Who specifically do you want to serve?
  3. How do you want to serve them (ie local coach, online, a mix)?
  4. How do you plan to "go to market"?

And to help you answer some of these questions, I have a little 60-second quiz that will help you figure that out, link is in the description below: www.bradlong.co/quiz

Now, I went through FCMT WAY back in 2017 (when they still taught it live in Nashville) and I KNEW that I wanted to have an online business...

And I sadly, there wasn't a lot of guidance in the program as to how to do that.

So, that started my LONG journey of how to deploy my business online and I made some MAJOR mistakes during my first few years...

And I would say that THE biggest mistake I made after graduating FCMT was not understanding that the market I would serve MUST have the following 7 characteristics...

  1. Evergreen
  2. Enthusiast
  3. Immediate Problem ($1-$10k)
  4. Future Problem
  5. Players With Money
  6. "Right Sized" Market
  7. "Right Sized" Competition Levels

Go ahead and jump to the 1:44 mark in the video and make sure to stay to the end because I've got a little something for you...

So, those are 7 Characteristics your market MUST HAVE in order for your coaching business to be successful.

Now, like I promised, I have a little goodie for you...

It's a FREE workshop that goes more deeply into these 7 elements and will also talk about the 5 mistakes you want to avoid as your moving your coaching practice forward...

Link is in the description below: www.bradlong.co/workshop

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