E2: How To Overcome The Fear Of Selling (Without Any Mental Gymnastics)
My guest today is Meg Niman. Meg is the creator of the Persona Project where she leads:
1. INDIVIDUALS
Bring the best version of themselves to each situation using hybrid course and individual, 1:1 coaching.
2. ORGANIZATIONS
Transformative workshops to increase engagement, reduce burnout, and help employees be more successful.
Meg is also a multi-year contributor at the famed SXSW conference and just a all around wealth of insight.
-As a creative entrepreneur, does the idea of 'selling' to your audience make you break out in a cold sweat?
-Is it possible that you should be pursuing a B2B market instead of a B2C market?
-And, how do you know if you're optimizing for scale or for relationships in your business? And which one is actually better?
If you're a creative entrepreneur who's asking any of these questions, then today's podcast is especially for you. Here are some of the most valuable moments in our conversation:
- 0:00 Introduction
- 1:10 What advice do you have to get past the fear of hearing 'no' in your sales conversations?
- 11:17 What would you say the key differences are between B2B (corporate sales) and B2C (individual sales)?
- 21:25 Who are 2-3 people who's sales style/strategy you admire or would like to emulate?
Why did you pick each person?
👉 Watch the full podcast episode here: https://youtu.be/ji7ViBuTOSg
Connect with Meg:
- LinkedIn: https://www.linkedin.com/in/megniman/
- Website: https://www.alterego-project.com/
- Instagram: https://www.instagram.com/the_alter_ego_project/
Connect With Brad:
- My Dopamine Drip Newsletter: https://www.bradlong.co/subscribe
- My Skill-Builder Sessions: https://www.bradlong.co/sbs
- The 'Entrepreneur Type' Quiz: https://www.bradlong.co/quiz
- Free Monthly Workshop: https://www.bradlong.co/workshop
- Apply to be a guest on the Podcast: https://www.bradlong.co/app
Resources Mentioned:
- Craft an XYZ Statement: www.bradlong.co/xyz
- Chris Do - The Futur -Selling Without Being Salesy: https://www.youtube.com/watch?v=B-NxAZiDkKo
- Jay Clouse - Creator Science
- Josh Spector - For The Interested Newsletter/I Want To Know Podcast